Izumi Joint Venture

TecVana Corporation and Izumi Outdoors have created an alliance to collaboratively develop and grow new markets for the recreational outdoor industry within Canada, the United States and the Caribbean.

The alliance will jointly examine the space between community brand assets, consumer desire and emerging trends to identify the real opportunity for the outdoor industry and convert it into the engine for sustainable and profitable growth.

Collectively the power of the alliance will establish industry leadership in the use of modern technology and advanced social media networking in engaging and developing new markets. This will lead to the development of a Geo-tourism industry which will help with the ongoing future sustainability of rural and small town society. The alliance plans to begin with a focus on driving resurgence in the recreational fishing industry and then quickly broaden the focus to the total outdoors.